PERFORMANCE IS NOT ENOUGH
From the Alps to the sea - movie 2019
We choose to tell our #greenperforming philosophy through a journey from the Alps to the sea. The moments of this adventure are illustrated through the protagonist’s performances that cross several environments and sports: skimountaineering, hiking, bike and running.
This is where your clothes come from
Our challenge is to respect nature uncompromisingly in terms of product performance.
RAW MATERIALS FROM SELECTED PARTNERS
- Premium choice of standard yarn and partnership with yarn producers.
- Recycled -> yarns fully sustainable pre and post consumer -> GRS® certified.
- Organic and Natural yarn -> premium and traceable.
- Biodegradable -> reduce impact, traceable -> Cradle to Cradle®.
ACCURATE PRODUCTION PROCESSES
- Best technology available –> low consumption machinery.
- Water and energy saving.
- Oeko-tex® certified.
- Compliant with Iso 140001.
- Bluesign®certified process.
- Close raw material sourcing – closer production – vertical integrated company -> low pollution, fast service and saving.
- The choice of organic and biodegradable material means reduce our footprint -> low impact chain.
- Using the best technology available means less pollution, less wastage and a healthy work place.
- Choose the recycled yarns means reusing the industrial wastage.
100 % Recycled, 100 % Performance.
Our recycling technology uses 100% recycled fibers, sustainable dyeing and finishing processes, with no compromise on the high performances. Greensoul will provide you total sustainable products with excellent properties such as high resistance, high stretch and recovery.
Best properties of wool matching performance of synthetic yarns.
Our wool technology combines the best possible options of wool with high performing synthetic fibers. Naturalmatch will provide you the benefits of synthetic such as high stretch, modulus an durability with natural characteristic of 100% extra-fine merino virgin wool such as soft touch, beathability and hydrophilic features.
The ultimate answer to sustainability issues.
Our low impact technology is the main pillar of the Greenperforming 2.0, presenting M.I.T.I. unmatched sustainable solution to the fabrics end of life. BioBack will provide you smart biodegradable and low impact fabrics while performance standard remains completely intact.
Where you can find them
Premium, sustainable, performance running apparel brand. Launching in Spring 2019, our aim is to show to the running world that there is a better, more sustainable way to create the clothes they run in.
We are on a mission to create premium active-lifestyle apparel in the most responsible way realisable, with as little footprint as possible on our planet. Design is about more than product, it is about accountability.
Style with substance. Technical performance. Sustainability. We are committed to creating garments with the least possible impact on the environment and the most eco-sustainability and ethical responsibility.
We strive to create breakthrough products through regenerated materials that cyclists want to wear because they offer a very high level of performance and style, they feel great and they are better for the planet than conventional alternatives.